newsroom

Staying competitive in a rapidly changing world with data driven technology and easy access on information, retail has to adjust and adapt certain strategies to stay competitive. We from verysonia agency believe in designing your assortment in a certain way: the 70/ 30 strategy: 70 percent relevant brands and 30 percent inspirational brands. Inspirational brands need to be discovered! They all have something in common: they stand out and are truly special in either design, origin, sustainability, ethics or technology. We support young businessmen and women, who have the courage to start their own journey in a very competitive market. We give them a stage to be discovered and inspire people from all over the country.